The VeloCloud VMware acquisition has been shaking up an already “disrupted” telecom industry since it’s announcement in November. Is this acquisition an argument to finally pull the trigger on investing in SD-WAN technology for your organization?

Experts agree that SD-WAN provides new options for reducing WAN costs with clear ROI, improving performance, and increasing availability. Here’s what Gartner has to say:

We recommend you look at SD-WAN when refreshing WAN edge equipment, renegotiating a carrier contract, building out new branches, or aggressively moving apps to the cloud (among other reasons).

We, along with industry experts, believe it’s worth a discussion.

SD-WAN essentially represents a new way to manage network connectivity to other office locations using software-defined networking principles — a potentially BIG competitive edge for your organization.

VeloCloud VMware SD-WAN technology can aggregate multiple types of connections, including broadband, MPLS and cellular, to create more reliable connections that are also often less expensive than going the MPLS only route.

So what does VMware stand to gain?

VMware, traditionally known for virtual machine management software, now looks to focus on network management. In 2012, VMware paid more than $1 billion to purchase Nicira, a start up company whose product is now sold by VMware as NSX.

We agree with IDC networking analyst Brad Casemore quoted in NetworkWorld’s Nov 2nd article: 

In choosing to purchase VeloCloud VMware says it’s found a company that has done well with mid-market and enterprise customers, and has seen some success in service provider and telecommunication provider users as well…

We at Renodis are excited about the state of the SD-WAN industry and the value we bring to our clients by being an authorized reseller and solution partner of VeloCloud.

Renodis solutions enhance VeloCloud’s SD-WAN products with a complete life cycle service, from proof-of-concept and business case, to configuration and deployment, through a comprehensive managed support service.

Not sure where to begin?

>Learn more about how SD-WAN can impact your organization>


Software-defined wide area network (SD-WAN) technology is just beginning to gain traction as a viable way of creating more powerful networks through the strategic use of cost-effective, high-bandwidth WAN connections that promote superior network performance. At its core is a collection of algorithms which calculate the most effective way of routing traffic to locations remote from the hub. It is characterized by the following four principles:

  • It must have the mobility to support multiple connection types, e.g. multi-protocol label switching (MPLS), 3G/4G Long-term evolution(LTE), and Internet
  • It must be able to support Virtual Private Networks (VPNs), in addition to other 3rd-party services like gateways, firewalls, and WAN optimization controllers
  • It must be capable of managing dynamic traffic path selection, so that load-sharing can be implemented across all connections of a WAN
  • It must provide an interface which is extremely simple to setup, yet capable of managing complex WAN requirements, both of which contribute greatly to IT efficiency.

Other SD-WAN benefits

Several different connections can be aggregated so that they actually function as a single virtual overlay network, with no pre-defined transport path. This allows any branch or organization, regardless of location, to anticipate the benefits of uninterrupted continuity and connectivity. In this model, outages become a thing of the past, because there is a seamless failover algorithm which avoids all possible disruptions, and prevents costly downtime for mission-critical systems.

How costs are lowered by SD-WANs

Increasing bandwidth at any branch office or location is always a hassle, and always expensive – at least, in the traditional model of a wide area network. Since an SD-WAN can be composed of any combination of 3G/4G LTE, MPLS, serial service, Ethernet, or Internet, it becomes possible to quickly implement and to make use of any variety of bandwidth options.

With all these options available, including inexpensive Internet service, the software can dynamically select the most efficient and cost-effective path for routing traffic. The need for upgrading WANs constantly is thus effectively eliminated in favor of a more economical and efficient model. One of the real benefits of SD-WAN implementation is that almost any organization has the potential to vastly expand its network capability without sacrificing any connections in the process.

Often, it may not be necessary to purchase additional expensive bandwidth, or add layers of complexity to an existing infrastructure. Ideal for multi-site organizations, SD-WAN technology is set to become the wave of the future in connectivity, in large part due to its superior telecom expense management and flexible connection types. Although it currently sports a mere 1% of the total market share, it is estimated by respected industry analysts that within three years, that figure will soar to more than 30%.

How can you easily achieve the benefits of SD-WAN technology? Contact us today to learn how full life cycle SD-WAN services allow clients faster realization of SD-WAN benefits.

With 20+ years of Telecommunications Industry experience, Jason Madison is part of the Renodis Enterprise Account Management Team.  Jason earned his MBA in 2007 while working at Sprint and has used his education and experience to consult with Fortune 500 corporations throughout his career.  He is a seasoned professional with experience in telecommunication strategy development. Jason has extensive experience in senior sales, management, and strategy roles with AT&T, Eschelon, and Sprint.


Software defined networking is a buzzword that is growing rapidly. There are a multitude of various Software Defined Network solution partners out there and consolidation will eventually make its way into the market.

With all of the buzz and so many providers out there, why would you possibly want to deploy a Software Defined Network and what are the benefits and reasons why this is such a game changer? Everything you do should be looked at from a service, economics, and technology perspective. These are three key components you should look at it when making any type of network decision.

Game Changer #1 of a Software Defined Network: SERVICE Benefits

Fast/zero Touch Deployment – Software Defined Networks are literally a plug and play set up. They can be deployed and configured in a manner of days, and set up by your network engineer within minutes. Once the device is shipped and you have it configured and policies set up, it is good to go. Some Software Defined Network platforms are easier to use and more user friendly, but all of them are able to deploy quickly.

Leverage Your Bandwidth, Bring Your Own – You literally get more bandwidth for your buck when using Software Defined Networks. Bandwidth aggregation between dual connections, packet remediation, and application control allow for greater and more efficient use of bandwidth and less packet loss.

Increased Network Control and Visibility – Cloud migrations, mobile users (BYOD), and application deployments can wreak havoc on networks. Software Defined Networks allow a full view of the applications being used over the network, web and internet traffic, and also allows you to enforce business policies and web content filtering to ban certain applications from being used on the network.

Game Changer #2 of a Software Defined Network: ECONOMIC Benefits

Lower ISP Costs – leveraging a hybrid approach with various connectivity options (broadband, FiOS, cable, DSL, 4G LTE, MPLS), you can significantly reduce network costs and get rid of the high costs of local access charges with MPLS services. Even though these types of connections do not have SLAs, a Software Defined Network provides QoS and the ability to remediate on its own between two connections which will result in immediate business continuity and redundancy.

Lower TCO – Lower CAPEX costs by eliminating equipment including firewalls (in some cases) and routers, a Software Defined Network replaces these devices in most scenarios. Also, since most Software Defined Network pricing models are based on OPEX, the overall cost of using a Software Defined Network is reduced through a hybrid network approach, less equipment, and better performance.

Game Changer #3 of a Software Defined Network: TECHNOLOGY Benefits

Cloud Based – Software Defined Networks entail more than deploying a piece of hardware at your remote sites, datacenters, and HQ locations. Software Defined Networks use both gateways at each site as well as an Orchestrator at the head end. Even though hardware is deployed, Software Defined Networks works as a cloud based platform and is managed using cloud based protocols. As an added benefit, you can connect directly to cloud providers and deploy cloud based applications using a Software Defined Network, as well as business policies through the cloud.

Utilize Internet Broadband – As mentioned above, using a hybrid approach allows you to bring your own bandwidth to support a Software Defined Network. Either through Ethernet over copper/fiber/coax, DSL, FiOS, 4G LTE Wireless, or cable are all great options you can use. MPLS services are also supported.

Business Continuity/Instant DR – Software Defined Networks use dual broadband connections including wireless to aggregate bandwidth and remediate packet loss. For example, if you have a DSL connection that is experiencing latency, the 2nd connection will remediate the packet loss from the DSL connection, resulting in immediate fail over and improves network performance through multi-path optimization. Cable and DSL can be very unreliable, so it is imperative to have two connections, including fail over to a wireless device.

Security and PCI Compliance – Software Defined Networks offer comprehensive security including PCI 3.0 compliance through end-to-end security and firewall protocols. Some of these features include: segregating networks, WPA2, WPA2-PSK encryption, access restriction based on user preferences, regular security patches, penetration checks, and web content filtering.

The benefits of a Software Defined Network far outweigh the risks entailed with legacy network designs. With a Software Defined Network you can enjoy all of the technical, economic, and service benefits as you continue to evolve your network and improve optimal performance.

Ryan Carter specializes in working with thought-leading, strategically-targeted IT executives to help them achieve an increased focus on business-impacting technology, business transformation, reduced operating costs, and IT productivity. Ryan provides thought leadership and various areas of expertise for Communications Managed Services including telecommunications expense management, mobility managed services, technology road-mapping, network design, business continuity, vendor management, and user support.

For more information on driving IT performance and improving business outcomes, or if you have any comments or questions related to this post, please contact him at